Libs withdraw election ad after 'unusual' intervention

The Electoral Commission of SA has received a complaint about a breach of campaign rules. (Jacob Shteyman/AAP PHOTOS)

The South Australian Liberal Party has withdrawn an ad minutes before polls closed in a key by-election after a bizarre eleventh-hour intervention by the electoral commission left both sides of politics perplexed.

The Electoral Commission of SA published a public post on X, formerly Twitter, on Friday afternoon, tagging the SA Liberal Party account and asking the account holder to get in touch after the Labor Party made a complaint about a breach of campaign rules.

The commission has made no further clarification about the nature of the complaint, nor its communication with the Liberals.

The tweet came less than 24 hours before polls were set to open for a state by-election in the seat of Dunstan in Adelaide's inner east.

A spokesperson told AAP the commission was not in a position to provide a statement as the complaint was still being investigated and was not yet finalised.

But in a tweet posted less than an hour before polls closed on Saturday, the Liberal Party account confirmed the electoral commissioner found it posted material in breach of the electoral act.

The ad in question contained the "inaccurate and misleading" claim that "SA Labor’s new GP patient tax is bad news for our health system and your hip pocket".

"I withdraw the above statement and advise that SA Labor have not introduced a new GP patient tax," the Liberal Party post said.

The government copped a barrage of criticism during the campaign for not intervening to stop a legal reinterpretation that meant GPs employed in large clinics would be liable to payroll tax.

While complaints about campaign materials were not unusual, what was "utterly remarkable" was that the commission had to publicly tweet at the Liberal Party to get a response, Premier Peter Malinauskas said.

"As far as I know, the electoral commission would have only made that tweet publicly because they weren't able to get the Liberal Party to respond," Mr Malinauskas told reporters earlier on Saturday.

Opposition Leader David Speirs was at a loss as to why the commission felt the need to contact the party publicly.

"The Liberal Party is pretty easy to get in touch with," he said.

"The tweet was a bit unusual, but that's the electoral commissioner's prerogative to communicate into the public domain and we'll await a determination in due course."

Dunstan voters will be relieved to escape a repeat of the 1979 election result, when the court of disputed returns sent them back to the polls over another Liberal Party advertisement.

License this article

What is AAPNews?

For the first time, Australian Associated Press is delivering news straight to the consumer.

No ads. No spin. News straight-up.

Not only do you get to enjoy high-quality news delivered straight to your desktop or device, you do so in the knowledge you are supporting media diversity in Australia.

AAP Is Australia’s only independent newswire service, free from political and commercial influence, producing fact-based public interest journalism across a range of topics including politics, courts, sport, finance and entertainment.

What is AAPNews?
The Morning Wire

Wake up to AAPNews’ morning news bulletin delivered straight to your inbox or mobile device, bringing you up to speed with all that has happened overnight at home and abroad, as well as setting you up what the day has in store.

AAPNews Morning Wire
AAPNews Breaking News
Breaking News

Be the first to know when major breaking news happens.


Notifications will be sent to your device whenever a big story breaks, ensuring you are never in the dark when the talking points happen.

Focused Content

Enjoy the best of AAP’s specialised Topics in Focus. AAP has reporters dedicated to bringing you hard news and feature content across a range of specialised topics including Environment, Agriculture, Future Economies, Arts and Refugee Issues.

AAPNews Focussed Content
Subscription Plans

Choose the plan that best fits your needs. AAPNews offers two basic subscriptions, all billed monthly.

Once you sign up, you will have seven days to test out the service before being billed.

AAPNews Full Access Plan
Full Access
AU$10
  • Enjoy all that AAPNews has to offer
  • Access to breaking news notifications and bulletins
  • Includes access to all AAPNews’ specialised topics
Join Now
AAPNews Student Access Plan
Student Access
AU$5
  • Gain access via a verified student email account
  • Enjoy all the benefits of the ‘Full Access’ plan at a reduced rate
  • Subscription renews each month
Join Now
AAPNews Annual Access Plan
Annual Access
AU$99
  • All the benefits of the 'Full Access' subscription at a discounted rate
  • Subscription automatically renews after 12 months
Join Now

AAPNews also offers enterprise deals for businesses so you can provide an AAPNews account for your team, organisation or customers. Click here to contact AAP to sign-up your business today.

SEVEN DAYS FREE
Download the app
Download AAPNews on the App StoreDownload AAPNews on the Google Play Store